"Unstructured data has to be tagged so that you can make sense of it. In a phone interview with InformationWeek, Singh said that unstructured data - or information arriving from multiple sources at very high volumes and speeds - is impacted by MDM practices as well. "When we talk about master data, in my mind we're talking about structured data - the building blocks of content in any organization," said Arvind Singh, co-founder and CEO of Utopia, a Chicago-based enterprise data solutions provider. Master Data Management (MDM) is the process of establishing and implementing polices, standards and tools for administering data that's most essential to an enterprise, including information on customers, employees, products and suppliers.
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